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Events News Report

Webinar MK Business Link: GITEX 2024 – Dubai’s Digital Goldmine

On September 4, 2024, MK Business Link organized a webinar for Polish IT entrepreneurs on the upcoming Gitex Global 2024 technology event in Dubai. The meeting was aimed at presenting opportunities for expansion into the United Arab Emirates (UAE) market and showing how Gitex Global can become a key event for Polish companies.

The webinar was graced by experts from Dubai, including Hans Larsen, Manager – Digital Economy Acceleration at Dubai Chamber of Digital Economy, and Bilal Al-Rais, Vice President – Technology & Digital Cluster at Dubai World Trade Centre. The meeting was moderated by Monika Szóstakiewicz, Commercial Director of MK Business Link.

Support for Polish entrepreneurs in Dubai

Hans Larsen discussed how Emirati policy supports Polish companies in the expansion process. The Dubai Chamber of Digital Economy, an organization under the UAE’s Minister of Artificial Intelligence, offers support to foreign companies in establishing business relationships and expanding operations in the Emirate. Larsen stressed that the Dubai Chamber is an organization that helps companies not only to enter the market, but also to grow further, offering access to a network of contacts around the world. Importantly, their support does not only apply to the Emirates. The organization has 31 offices around the world to support the global growth of companies operating in Dubai.

“What’s good for you is good for Dubai.” – Hans Larsen said, stressing that the UAE’s technological development also requires the involvement of foreign companies.

Dubai is one of the safest and most business-friendly places in the world – it ranks 16th in terms of ease of doing business. Hans made no secret of the fact that they are very proud of this. Among Dubai’s key strengths are laws allowing full ownership of foreign companies, investment protection agreements with 78 countries and double taxation avoidance agreements with 115 countries, including Poland.

Gitex Global – an opportunity for international expansion

Bilal Al-Rais, a representative of the Dubai World Trade Centre, which is the organizer of the event and a key business hub in the region, spoke about the benefits and opportunities of attending Gitex Global.

Gitex Global is the largest technology event, attracting more than 170,000 attendees from 140 countries and 7,000 exhibitors to Dubai in 2023. For this year’s edition, 6,700 exhibitors from more than 180 countries have already registered, and the number is growing. In addition, as many as 55 ministries from various countries around the world are coming to Gitex Global this year.

According to the Dubai World Trade Centre, Gitex Global has been growing at 15-30% every year. For years, it has been the largest technology event in the world, which continues to grow and attract exhibitors from more and more countries. As a result, Gitex is expanding its reach with new events: Gitex Africa in Marrakech, Gitex Europe in Berlin and Gitex Asia in Singapore.

“There is so much energy in this event that you probably won’t experience anywhere else in the world,” – Bilal Al-Rais said.

Gitex Global is a unique opportunity to network with leaders in government, technology, finance, education and entertainment sectors. It is a trade fair that has been bringing people, countries and businesses together for 44 years. The event is divided into zones, including Expand North Star, an area dedicated to startups, as well as thematic zones covering artificial intelligence, cybersecurity, big data, cloud computing and other modern technologies.

Bilal Al-Rais stressed that Poland has one of the strongest representations in the category of small and medium-sized enterprises and startups. Companies from all over the world participating in Gitex events have repeatedly expressed interest in cooperating with Polish companies and developers.

MK Business Link support

Monika Szóstakiewicz talked about how MK Business Link offers comprehensive support for Polish companies looking to expand in the Middle East.

, “We have organized two Polish pavilions at this year’s Gitex Global and are currently finalizing work on the third one. Monika from MK Business Link said.

As an official representative of the largest trade fair events in the Middle East, MK Business Link comprehensively handles the organization of stands, including their construction. It ensures the visibility of Polish companies in the UAE, supports their positioning in local markets and increases their credibility.

Gitex Global 2024

Gitex Global is a unique opportunity to establish international business relationships and grow dynamically in the UAE market. If you want to learn more, contact us and join this year’s edition of this prestigious event!